It's time to stop 4K as an upsell

Imagine paying $5 a month more only so a streaming service looks good on your TV!

Aussie streamer BINGE yesterday made an announcement that caught my attention: At the end of the month it would be adding 4k streaming capability to all subscribers on standard and premium plans.

The addition of 4k streaming is a huge plus for BINGE in that, yes, it means all of those HBO shows it (currently) has the rights to stream in Australia will l…