Netflix slashes ad rates. Well, not slashes. But they are a bit cheaper.
Netflix makes HOW MUCH per user with ads?
Is it a sign that media buyers have softened in their enthusiasm for Netflix? Or, more realistically, is it that the ad market is a bit weaker right now? Netflix had been charging around $45-$55 CPM (cost-per-thousand views), but are now charging $39-$45. This is as per a report from the Wall Street Journal which reports that the streamer is also seekin…